For months we have shrugged off the suggestion... but the people have spoken. Chew Chainz for Dogz is a tidal wave that can't be stopped. Pet-loving family and friends have been recommending that we go after this market from Day 1. My brother even fire-tested an early prototype King Chain with his Rat Terrier, Moo. And, now, thanks to a friend and coworker, Christina, and her Pug puppy, Eloise, we have all of the proof that we need... Chew Chainz Doggystyle!